50 Epic Seoul Attractions to Add to Your Bucket List
Seoul is one of my favorite cities in Asia, with a mix of modern landmarks, cultural sites, and peaceful green spaces.
After visiting eight times, I’ve explored nearly every corner of the city—and there’s always new things to do in Seoul.
If you’re planning your trip and looking for the best Seoul attractions, this list covers the top places to visit in Seoul for first-time and repeat travelers.
I’ve personally visited all of these spots—many more than once—and each shows a different side of the city.
If it’s your first time visiting, make sure to read my travel guide to South Korea.
🛍 Shopping & Cultural Districts
1. Insadong Shopping Street

Insadong Shopping Street is located in the northern-central Jong district and is a long street of local shops and restaurants and one of my most-visited Seoul attraction.
You can find many traditional Korean souvenirs here.
🎨 Insadong Gift Idea: Make your own custom stamp
Insadong is where you’ll also see two unique multi-level shopping malls:
Ssamzigil Mall has four floors of more than 70 shops selling mostly arts and crafts items, souvenirs, and traditional Korean fashion items:

Annyeong Insadong, a 6-story mall is also inside Insadong Shopping Street, and is a more modern cultural shopping and entertainment complex.

2. Ikseondong Hanok Village

Ikseondong Hanok Village is about a 10-minute walk from Insadong.
This area is a hidden gem of alleyways of traditional Korean houses converted into charming shops and cafes, each beautifully-decorated.
3. Myeongdong

Myeongdong is probably the most popular area in Seoul for shopping and street food.
You can go to the fashion, music, beauty, and souvenir shops and visit the street food stalls in the evening.
It is tourist-y and usually packed, but I still love coming back here.
Make sure to visit the underground shopping center at the Myeongdong subway station for inexpensive shopping.
✍🏻 Take a Korean-style caricature drawing class in Myeongdong
4. Hongdae

Hongdae is known as the indie music and youth district of Seoul.
Hongdae has many streets filled with shops, cafes, and restaurants, plus live performances throughout the day and evening.
5. Itaewon

Itaewon is the most popular area for nightlife in Seoul, for both locals and foreigners.
There’s restaurants, bars, and shops. People are still partying til the early morning on weekdays.
🍶 Something fun: Join the Seoul pub crawl
6. Gangnam

Gangnam is Seoul’s upscale shopping hub, home to Apgujeong Rodeo Street for luxury brands, Garosu-gil for trendy boutiques.
There’s plenty of streets for night life and restaurants open late.
7. Lotte World Mall

Lotte World Mall is a large shopping and entertainment complex.
It features luxury and retail stores, a cinema, and the iconic Seoul Sky Observatory in Lotte World Tower. The mall is connected to Lotte World Theme Park.
Go up to the Lotte Tower at Seoul Sky for a panoramic night view of Seoul.
You’ll need a ticket to go up Seoul Sky.
8. Gamgodang-gil & Yunboseon-gil

Gamgodang-gil and Yunboseon-gil in the Jongno district are alleys adjacent to each other.
They’re near Insadong and Samcheong-dong and known for their stone and brick walls, hanok buildings, cafés, and galleries.
If you’re a kdrama fan, you’ll recognize it as a backdrop to many shows like Love Next Door and True Beauty.
🏯 Traditional Sites
9. Bukchon Hanok Village

Bukchon Hanok Village is a village of 900+ traditional Korean houses designed with nature and weather in mind.
I’ve visited in summer and during the winter. Each season is beautiful.
Reminder that people still live here, so try not to be the typical loud tourist. ;)
🔗 Book a Seoul tour that includes Hanok Village.
And make sure to stop by Samcheong-dong next door, where see streets lined with with aesthetic cafes, art work, and shops in traditional buildings.
10. Bongeunsa Temple

Bongeunsa Temple is a Buddhist temple founded in 794 for its large standing Buddha statue and peaceful atmosphere.
It’s located right across the COEX Mall and entrance is free.
11. Jogyesa Temple

Jogyesa Temple near Insadong is a center of Korean Zen Buddhism.
It’s known for its colorful lanterns and ancient trees and hosts Buddhist ceremonies and events year-round.
Displays will vary by season and holidays.
12. Ihwa Village

Ihwa Mural Village is a hillside neighborhood known for its colorful street art with murals, sculptures, and art installations.
It’s located near Naksan Park so you can combine sites in one visit.
Make sure to visit the cafe area in between both sites, right below the southern end of Naksan Park:

13. Namsangol Hanok Village

Namsangol Hanok Village is a traditional Korean village featuring restored Joseon-era hanok houses, a pavilion, and a time capsule.
You’ll also see nice views of Namsan Tower from here. Admission is free.
14. Eunpyeong Hanok Village

Eunpyeong Hanok Village in located at the base of Bukhansan Mountain, featuring over 150 modern hanok homes built in traditional style.
It’s a bit farther from city center, but I found it worth visiting.
While there, take a 10-minute walk to the historic Jingwansa Temple:

🏛 Architectural Sites
15. DDP (Dongdaemun Design Plaza)

DDP (Dongdaemun Design Plaza) is a large futuristic hub of art, design, and culture.
You can explore galleries, shops, and restaurants, and look at the many art installations.
It’s one of my favorite Seoul attractions to visit at night when it’s illuminated.
16. Starfield Library

Starfield COEX Mall is the largest underground mall in Asia and offers a diverse range of shopping and entertainment options.
This is where you’ll find the famous Starfield Library.
Fair warning: it is smaller in person than it’s portrayed online!
During wintertime, it will be decorated with Christmas decorations and lights.
17. Yonsei University

Yonsei University is a beautiful campus with buildings covered in leaves in different seasons.
It’s a private university but open to visitors. It’s one of my favorite places to visit in Seoul during summer and autumn.
It’s also been used as a filming site for various Korean dramas like True Beauty and Reply 1994.
18. Seoul Station and Seoullo 7017

View of Seoul Station at night from Seoullo 7017, an elevated walkway and skygarden right next to the station, with over 24,000 plants in large planters.
Make sure to visit in the evening!
19. City Hall

City Hall is a big modern building in Seoul’s central district.
Inside, there’s a library, exhibition halls, and cultural center. Outside you can stroll around the large square.
Central Seoul is my favorite area to stay as a tourist.
20. Digital Media City

Digital Media City is a hub of entertainment networks and shows, including popular kpop programs like Idol Radio and The Show.
You’ll see many large futuristic sculptures scattered throughout the area.
🎵 My favorite kpop experience in Seoul? Attending a recording of The Show!
21. Munhwa Pedestrian Bridge

The Munhwa Pedestrian Bridge is a pedestrian bridge near Yeouido Park.
It’s one of the most beautiful bridges I’ve visited in Seoul, and has incredible views of nearby nature, especially during autumn in Seoul.
22. Gwanghwamun Square

Gwanghwamun Square is a public square located in the center of Seoul and right across Gyeongbokgung Palace.
It features a large statue of King Sejong the Great, who is credited to creating the Korean alphabet, and another statue of Admiral Yi Sun-sin, a celebrated naval commander.
I like to visit in the evening too, when it’s illuminated. Note all of the lights turn off at 11pm!
23. Heunginjimun Park

Heunginjimun Park is a small park surrounding Heunginjimun Gate (Dongdaemun Gate), one of Seoul’s historic fortress gates.
It’s especially beautiful at night and is located right next to Naksan Park.
24. Sungnyemun Gate

A few blocks from City Hall is where you’ll also see the iconic Sungnyemun Gate, also known as Namdaemun Gate.
It served as the main southern gate of the city’s fortress wall.
👑 Palaces in Seoul
25. Gyeongbokgung Palace

Gyeongbokgung Palace is the most popular and grandest palace in Seoul.
It was the main palace during the Joseon dynasty, first built in 1395, and spans over 400,000 sq. meters.
Entrance costs 3,000 won ($2.30 USD).
You can watch the Royal Guard Changing Ceremony daily at 10am and 2pm (closed on Tuesdays).
Read my full blog post on Gyeongbokgung Palace (Top things to do + how to get there)
26. Changgyeonggung Palace

Changgyeonggung Palace was built in the 1400’s and has the most greenery of all the palaces in Seoul.
Admission to this palace costs just 77 cents (1,000 won).
🌌 See Changgyeonggung Palace at night with a walking tour
27. Deoksugung Palace

Deoksugung Palace is located in the heart of downtown and is the smallest palace in Seoul, built in the 20th century.
The Seokjojeon western-style building within the palace was used by the king for sleeping quarters and other royal functions.
🎟️ Join a Deoksugung Palace half-day walking tour
28. Changdeokgung Palace & Secret Garden

Changdeokgung Palace was designed in harmony with the natural landscape, with the popular Secret Garden that served as a retreat for the royal family.
I re-visited during autumn in Seoul, and fall foliage is most seen in the Secret Garden.
You have to purchase separate tickets to the Secret Garden, which are limited daily, so best to book ahead online.
29. Gyeonghuigung Palace

Gyeonghuigung Palace, the Western Palace, was built in the 1600s and served as a secondary palace and governmental center.
It is the least crowded of all palaces in Seoul and translates to the “Palace of Serene Harmony.” Entrance is free.
30. Unhyeongung Palace

Unhyeongung Palace was originally built in the late 14th century and served as the residence for Heungseon Daewongun, a prince regent of Korea, and father of Emperor Gojong.
It’s technically not one of the five main royal palaces of Seoul, but I happened to run across it on my first trip to Seoul.
🔗 Save for later: Best Palaces of Seoul to Visit + All You Need to Know
🌳 Parks & Green Spaces
31. Seoul Forest

Seoul Forest is one of my favorite parks in Seoul and is a perfect place to visit during any season. During fall, you’ll see lots of gingko trees.
The park is divided into four different areas: Culture & Art Park, Eco-Forest, Education Park, and Riverside Park.
You can have a picnic and there’s plenty of benches to sit on and relax.
32. Yeouido Hangang Park

Yeouido Hangang Park is one of the most popular Han River parks, especially in the evening.
Sit on the cement steps and grass areas, or have a picnic and late-night ramen.
You can also rent a bike and bike along the river, or do a sunset Han River cruise.
33. Cheonggyecheon Stream

Cheonggyecheon Stream is a 7-mile (11 km) public stream running through downtown Seoul, open 24/7 except during rain for safety.
The stream is a great spot for a daytime walk or nighttime stroll, and there are light shows to enjoy after dark.
I always make sure to visit this place each time I’m in Seoul.
🌌 Join a night tour in Seoul of Cheonggyecheon Stream and royal palaces
34. Olympic Park

Olympic Park was built to host the 1988 Summer Olympic Games.
It’s a massive green park, and perfect for a walk. Check out the Flag Plaza at the west end of the park, where you’ll find flags of countries that participated in the 1988 games.
35. Seokchon Lake

Seokchon Lake is surrounded by a walking path and good place to visit in Seoul during the evening too when it’s lit up.
It’s right next to the Lotte World Mall so you’ll get views of Lotte Tower.
It’s especially beautiful during fall and when the cherry blossoms are in bloom.
36. Namsan Park (N. Seoul Tower)

Namsan Park is Seoul’s largest park, and at the top is the Observatory with the famous N. Seoul Tower and Locks of Love, where thousands of locks are placed.
The Observatory has amazing views of the city during the day and night.
Get to Namsan Park by bus, taxi, cable car, hiking, or through the new Namsan Sky Forest Trail, which is more ADA-friendly and less difficult than the regular trails:

37. Seonyudo Park

Seonyudo Park is a hidden local gem, and one of the most beautiful places I visited during Seoul in autumn.
This ecological park sits on an island in the middle of Han River.
There’s lots of diverse flora and trees during every season, as well as benches and resting areas to see views of Han River.
38. Naksan Park

Naksan Park is famous for its Seoul City Wall trails and views of the city during the day and night.
It’s a must-visit place in Seoul especially during autumn. The park has multiple viewpoints of the city.
If you’re kdrama fan, you’ll recognize the backdrop of many filming sites.
I stayed in the evening when the fortress is lit up. Highly recommend visiting at night too!
39. Haneul Park

Haneul Park is one of the five parks located within the World Cup Park area in Mapo-gu. It’s located on top of a hill along the Han River.

It’s most worth visiting during autumn to see the silver and kochia grass, but in other seasons you can still see the art displays, sunset views, and backdrops of the Han River and city lights.
➡️ Read my full guide to visiting Haneul Park.
40. Oil Tank Culture Park

Located across Haneul Park is the Oil Tank Culture Park.
The area used to be an oil tank reservoir and is now a renovated park and cultural complex with cafes, exhibits, and halls.
To get to the Oil Tank Culture Park, walk through the Maebongsan Forest Walkway:

41. Baekbeom Square

Baekbeom Square is located right next to Namsan Park and is the closest Seoul City Wall fortress trail.
There’s a big plaza as well as historic statues throughout the park. I visited again at night and the night views are just as good.
➡️ 21 Popular Places to Visit in Seoul at Night
42. Banpo Hangang Park

Banpo Hangang Park is especially popular during the summer when there’s light shows.
You can bike, picnic, jog, or attend a market with food stalls on the famous Some Sevit, the artificial floating island.
When I went, I walked under the walkable bridge where you can see the water spraying out.
➡️ Related: 7 Bridges in Seoul Worth Visiting (+Best Night Views)

43. Yeouido Park

Yeouido Park is located on a vertical strip right before Yeouido Hangang Park.
This park is a popular area for workers in nearby buildings like KBS. I visited during autumn in Seoul and it was one of the most vibrant foliage I saw.
You’ll also see a statue of King Sejong the Great:

🏞️ Save for later: 7 best parks to visit in Seoul.
44. Hongjecheon Artificial Falls

Hongjecheon Artificial Falls is located along the Hongjecheon Stream, which flows all the way to the Han River.
The waterfall was built as part of a restoration and revitalization project for Hongjecheon Stream.
🏢 Museums in Seoul
I’ve been to eight museums in Seoul. Here are my favorites.
➡️ 8 Amazing Museums in Seoul to Add to Your Visit.
45. Songpa Book Museum

Songpa Book Museum is a public library and cultural space with interactive exhibits, beautiful reading areas, and a collection of books in Korean.
46. National Museum of Korea

The National Museum of Korea is one of the best museums I’ve visited and has three floors to explore.
I spent three hours here, and it’s free! The museum even provides descriptions in braille.
➡️ 8 Amazing Museums in Seoul to Add to Your Visit.
Outside the museum, you’ll get a stunning view and Yongsan Park is just a short walk away:

47. War Memorial of Korea

The War Memorial of Korea in Yongsan is a museum and memorial dedicated to Korea’s military history.
It features indoor and outdoor exhibits, including war artifacts, aircraft, tanks, and monuments honoring fallen soldiers. Admission is free.
48. Seodaemun Prison History Hall

Seodaemun Prison History Hall is housed in a former prison from the Japanese occupation, where many Korean independence activists were held.
Visitors can explore the cell blocks, view prisoner records, and see multimedia exhibits about this period.
Cost: 3,000 won ($2 USD)
49. National Museum of Korean Contemporary History

While not my favorite museum, this museum is worth visiting for the rooftop observatory on the 8th floor, which has a beautiful view of Gyeongbokgung Palace.
50. Seoul Museum of History

The Seoul Museum of History is my favorite museum to learn about the evolution of Seoul from its early history to the present.
All of the artifacts, models, and multimedia exhibits were interesting and well-presented.
More South Korea Guides
There’s lots of Seoul attractions to see. You’ll never get bored!
I made 16 other Seoul travel vlogs on South Korea that you can check out, including videos and blogs on my side trips to Busan, Suwon, Jeju Island, Pohang, and Gyeongju.
📚 Read all my South Korea blogs here.
I hope this list of Seoul tourists attractions was helpful! There’s always so many places to visit in Seoul.
Have a great time!
Book before you visit Seoul:
- Ride from the airport: schedule a pickup | airport bus | express train
- Book discounted hotels in Seoul (what I use)
- Most popular day tours in Seoul
- Best local Korea sim card (200k booked) or eSIM card
More Seoul Posts
- Where to Stay in Seoul Based on Your Interests
- The Best 5 Days Seoul Itinerary for First Timers
- Best One Day in Seoul Itineraries (+ Hour Breakdown)
- 7 Essential Seoul Travel Tips for First-Timers (+ everything I wished I knew)
- 21 Popular Things to Do in Seoul at Night
- 7 Best Parks in Seoul to Visit – Don’t Skip These!
- Best Palaces of Seoul to Visit + All You Need to Know
- 7 Bridges in Seoul Worth Visiting (+Best Night Views)
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